Logo talk – The Abstract Logo
Below are some example of abstract logos. Taken from my assignment: “Abstract logos are simple or complex arrangements, alterations or distortions of the representation of natural appearance. Non-representation or nonobjective symbols are invented and do not derive from anything visually perceived.” Most of the logos below are examples of non-representational logos, although the news corporation logo is reminiscent of a globe. There also seems to be a circular trend when it comes to abstract logos.